Saturday, November 04, 2006

'Digitized in ways we cannot imagine'

'What's really changed things is the art of motion design.' -- Bob Lord, Avenue A - Razorfish eastern president: FP QUESTIONS ANSWERS
Diane Francis, Financial Post Published: Friday, November 03, 2006 © National Post 2006

Q Tell me about your Enterprise Solutions Practice.

A We are not all B2C [business to consumer]. This practice focuses on B2E and B2B [business to employee and business to business]. This is for large companies with 20,000 employees or more and is the consumerization of the enterprise portal.

For instance, Amazon remembers me and what books I bought. Google helps me search. But in my own company I can't find the human resources documents or department or specialist in the area I'm interested in. This will give employees benefits information, biographies about colleagues inside their firewall. We can also provide them with more collaborative tools to improve productivity.

This is a big market. Read the full article

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